Client: ABC Family & Seventeen
Campaign: Coinciding with the launch of “Cyberbully” – a movie raising awareness about the issue of harassment and abuse amongst teens online – ABC Family & Seventeen Magazine created a Delete Digital Drama Twibbon for users to pledge their support against online bullying.
Details: A fully custom-designed Landing Page on Twibbon.com containing multiple Twibbons for supporters to add. Each Twibbon was a Pro Campaign, offering users multiple ways to support the Campaign while also generating likes and followers.
“Along with allowing an interactive and customizable user experience, the Twibbon team was extremely helpful and a dream to work with”